[Trending News] McDonald’s Reveals Celebrity Breakfast Orders After Oscars

After the Academy Awards, even celebrities might be contemplating a hearty, comforting breakfast to recover from Hollywood’s biggest night.

To cap off the celebrations, McDonald’s has dropped a commercial spotlighting the go-to breakfast orders of Hollywood stars, including some Oscar-winning and nominated actors.

Kieran Culkin, who won the Academy Award for best supporting actor for his role in A Real Pain, gets by with one small Coca-Cola in the morning. Best actor nominee Colman Domingo orders the Egg McMuffin meal with a bottled water, strawberry jelly, ketchup, and strawberry banana smoothie.

Through an ad and social media activity, McDonald’s will reveal these and other breakfast orders from celebs including Keke Palmer, Julia Fox, Michael B. Jordan, Jackie Chan, and Idina Menzel.

Agency Wieden+Kennedy New York is behind the campaign, which continues McDonald’s nationwide breakfast celebrations that kicked off in February to mark the Egg McMuffin’s 50^th anniversary. The breakfast campaign includes special deals and offers at U.S. restaurants through the end of this year.

The Oscars-themed ad also progresses McDonald’s lauded “Famous Orders” campaign. Since its launch in 2021, “Famous Orders” has shared the universal truth that everyone has a go-to McDonald’s order, even customers as iconic as Magic Johnson, Kim Kardashian, Mariah Carey, and Cardi B.

McDonald’s marketing reset

The breakfast campaign comes amid a change in marketing leadership at the fast-food giant, after U.S. chief marketing officer (CMO) Tariq Hassan resigned in January. He was succeeded by Alyssa Buetikofer, former CMO of McDonald’s Canada, as of Feb. 15.